Don’t Be the Restaurant No One Wants to Eat At Because It Is Empty June 6, 2011

You are walking around an unfamiliar neighborhood with a couple of friends. You are on your way to a party or perhaps just a movie. But you have a bit of time and decide to stop to eat dinner first. You can’t be too choosy, but it appears you have two options. From the outside both look clean and well maintained. The lights are working. From the menus posted in the windows, both seem to offer some appetizing choices. And neither you nor your friends are opposed to either due to personal tastes. But, there seems to be something off about one of them. You can’t quite put your finger on it at first, but then you realize what it is. One of them appears, for all practical purposes, to be empty, save the one out-of-place guy in the corner you see while peering through the window, while the other is overflowing with patrons waiting to be seated. Which do you choose?

Getting Down to Business with Constant Contact, Social Media, and Daniel Nuccio May 31, 2011

Last month I had the opportunity to attend Constant Contact’s “Get Down to Business” seminar in Chicago. Not only was I able to meet with a variety of people working in social media, or at least implementing it for their businesses, as well as see presentations from several top people in the industry, but I was also able to attend a special lunch with Steve Robinson, Gail Goodman, and a small handful of respected guests and loyal Constant Contact customers.

Welcome 2011, A Year to Work Smarter and Grow the Right Way! January 3, 2011

Since most of my November and December articles talk about how you shouldn’t stop your sales efforts during the “holiday months” because you will be behind your competition come the start of January, I am sure that all of you are expecting me to be writing something along the same lines. Well we are very busy and I am proud to say that all of your clients heeded our advice this year and are reaping the benefits as phones are ringing off the hook this week (do people still have phones that “hook?”) however that is not what this article is about.

The End of Summer Is almost Here September 1, 2010

Here we are, the “end of summer” as the kids get back to school, summer vacations have been taken, and it is back to the old routine. But wait a second, I went out for a walk this morning to just reflect a bit on 2010 so far and it was already in the 80’s with high humidity…are you sure that summer is ending?

The Importance of Specific Social Media Goals August 3, 2010

Back around the holidays I was at a party where I met a social media skeptic, who put me in one of those situations where I was given minimal information about a business and thirty seconds to explain how implementing the social media could vastly improve every aspect about it.

Ready to Launch July 13, 2010

Earlier this year, we unveiled our new logos and last week we revealed our new website. Getting a new website has been something we had been intending to do for awhile, but between opening up our second office, getting our SAM groups off the ground, initiating our social media efforts, setting up our new trade show services, and doing an endless list of other things, it was something that was unfortunately put aside on more than one occasion. Our previous website was one we set up ourselves a number of years ago at a time when just having a website put a small to mid-sized business ahead of the game. However, over the years, it became outdated and neglected, and did not represent the true quality of the services we offer. Today that changes as we launch our new website, which we are certain will only continue to improve. Over time, we intend to use it to host our blog, discussion boards for SAM members, videos, and much more. We hope you enjoy it, and visit us again soon!